Author: Kenton Ross
The original article was the first post I wrote for the newsletter. This “tip” remains one of the simplest and most effective ways for great customers to find your shop online – at zero cost to you.
Although many of you have expressed an interest in this great referral source, very few of you have added your shop or leveraged the ”Car Talk potential”.
That potential lies in the 2-3 million listeners that tune in to the Car Talk radio show every Saturday morning through their local NPR stations. These people are not shopping for the lowest price or a free oil change. They are relationship-based, loyalty-driven and looking for a competent and trustworthy mechanic.
If you are interested in adding your shop to their files – because you treat people with integrity and compassion and run an honest operation, then this video tutorial is for you… CLICK HERE
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