August 18th, 2009 | 
Author: Kenton Ross
Author: Kenton Ross
I’ve shared lots of good humor with many of you. Thanks for keeping my spirits up. It is appreciated more than you know. Here’s a piece of raw ‘blog fodder’ that is my final answer to how to keep your chin up:
(Over 33 52 million views on You Tube isn’t bad for a ‘home movie’ and you can get one of their “Is this REAL life?” t-shirts for $20 that supports a charity providing dental care for the less fortunate.)
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Nice discussion and I appreciate your input. Fast question. We are preparing to build a site using WordPress ourselves. Will you share a good resource for templates and the best plug-ins to make it easy for staff to update content in a nice user friendly way? Thanks in advance.
Hi San Diego Dental,
Thanks for visiting Shop Marketing Tips and your the comment on “David After the Dentist”.
I create custom themes for my sites to get everything just the way I want it. (I’m a little ‘picky’. Most themes I’ve seen are not easily legible to my target audience – who are primarily over 50, so I like to tailor the theme to eyesight like mine.
I have several suggestions for plug-ins and widgets. I’m working on my own “Top 10 List”. A lot depends on how much time you have for the project and on your involvement with other platforms like Twitter and LinkedIn. It also depends very much on the question: “Who do you want to attract? See the posts “Do You Have a Killer Marketing Strategy?” and “Teaching Pigs to Sing” on this site:
http://shopmarketingtips.com/2009/05/19/do-you-have-a-killer-marketing-strategy/
http://shopmarketingtips.com/2009/05/05/teaching-pigs-to-sing/
Wordpress is a powerful platform and Google loves good content – which WordPress excels at creating and distributing. There is so much potential for the dental profession and you are in a great market. (I used to live in North County).
Feel free to call me directly this week. I can send some resources your way to get you started in the right direction. (And save you lots of time)
Best Regards,
Kenton