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	<title>ShopMarketingTips.com &#187; Marketing</title>
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	<description>HOW TO ATTRACT GREAT CLIENTS IN ANY ECONOMY</description>
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		<title>If you like free, you&#8217;ll love Thumbtack.com</title>
		<link>http://shopmarketingtips.com/marketing/if-you-like-free-youll-love-thumbtack-com/</link>
		<comments>http://shopmarketingtips.com/marketing/if-you-like-free-youll-love-thumbtack-com/#comments</comments>
		<pubDate>Mon, 15 Nov 2010 15:54:30 +0000</pubDate>
		<dc:creator>Kenton Ross</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://shopmarketingtips.com/?p=783</guid>
		<description><![CDATA[I just published a review of Thumbtack on my OptinLocal site. It&#8217;s definitely worth checking out if you want to promote your services in your local community. To read the review, click on the Thumbtack.com logo above.]]></description>
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		<title>Consensual Text&#8230;</title>
		<link>http://shopmarketingtips.com/marketing/consensual-text/</link>
		<comments>http://shopmarketingtips.com/marketing/consensual-text/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 21:40:31 +0000</pubDate>
		<dc:creator>Kenton Ross</dc:creator>
				<category><![CDATA[Helpful]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://shopmarketingtips.com/?p=619</guid>
		<description><![CDATA[Buckle Up and Hold on Tight ! By the time we saw it, it was almost too late&#8230; That&#8217;s how fast we&#8217;re moving&#8230; First it was the shift from analog to digital&#8230; remember rotary dial phones and clocks that ticked? Next it showed up in a lava flow from off-line to on-line connection (from interruption [...]]]></description>
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		<title>Back on the Streets&#8230;</title>
		<link>http://shopmarketingtips.com/marketing/back-on-the-streets/</link>
		<comments>http://shopmarketingtips.com/marketing/back-on-the-streets/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 17:35:03 +0000</pubDate>
		<dc:creator>Kenton Ross</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Thesis]]></category>
		<category><![CDATA[Web design]]></category>
		<category><![CDATA[Wordpress]]></category>

		<guid isPermaLink="false">http://shopmarketingtips.com/?p=369</guid>
		<description><![CDATA[We will be offering some great new services:

* Great pricing on custom WordPress themes for your blog
* Powerful open-source CMS web design and templates
* ‘Podcasting for Profit’ and 'Blogging to the Bank' online courses
* Email newsletter consulting and custom templates
* Unique one-on-one coaching programs]]></description>
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		<title>2+ Viral Videos</title>
		<link>http://shopmarketingtips.com/social-media-platforms/2-viral-videos/</link>
		<comments>http://shopmarketingtips.com/social-media-platforms/2-viral-videos/#comments</comments>
		<pubDate>Tue, 25 Aug 2009 12:48:19 +0000</pubDate>
		<dc:creator>Kenton Ross</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social media platforms]]></category>
		<category><![CDATA[Viral media]]></category>
		<category><![CDATA[YouTube]]></category>
		<category><![CDATA[Customer service]]></category>
		<category><![CDATA[Dave Carroll]]></category>
		<category><![CDATA[Johnny the bag boy]]></category>
		<category><![CDATA[johnny the bagboy]]></category>
		<category><![CDATA[johnny the bagger]]></category>
		<category><![CDATA[unique talent]]></category>
		<category><![CDATA[United Airlines]]></category>
		<category><![CDATA[viral video]]></category>

		<guid isPermaLink="false">http://shopmarketingtips.com/?p=58</guid>
		<description><![CDATA[How 2 corporations with exceptional customer service inspired viral video campaigns with VERY different results - all at ZERO COST
]]></description>
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		<title>Skype the B.S.</title>
		<link>http://shopmarketingtips.com/marketing/skype-the-b-s/</link>
		<comments>http://shopmarketingtips.com/marketing/skype-the-b-s/#comments</comments>
		<pubDate>Tue, 11 Aug 2009 12:13:49 +0000</pubDate>
		<dc:creator>Kenton Ross</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Popular]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Skype]]></category>

		<guid isPermaLink="false">http://shopmarketingtips.com/?p=15</guid>
		<description><![CDATA[If you're sick and tired of interruptions that destroy your productivity and profit, then its time to 'Skype the B.S.']]></description>
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		<title>If You Thought it was Just for Kids&#8230;</title>
		<link>http://shopmarketingtips.com/marketing/if-you-thought-it-was-just-for-kids/</link>
		<comments>http://shopmarketingtips.com/marketing/if-you-thought-it-was-just-for-kids/#comments</comments>
		<pubDate>Tue, 04 Aug 2009 14:12:41 +0000</pubDate>
		<dc:creator>Kenton Ross</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social trends]]></category>
		<category><![CDATA[Women over 55]]></category>

		<guid isPermaLink="false">http://shopmarketingtips.com/?p=99</guid>
		<description><![CDATA[Women now outnumber men in every age group on Facebook. In total, women now make up about 56.2% of facebook's US audience of 45.3 million active users.]]></description>
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		<title>Some Numbers to Know&#8230;</title>
		<link>http://shopmarketingtips.com/marketing/some-numbers-to-know/</link>
		<comments>http://shopmarketingtips.com/marketing/some-numbers-to-know/#comments</comments>
		<pubDate>Wed, 15 Jul 2009 01:14:59 +0000</pubDate>
		<dc:creator>Kenton Ross</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[demographics]]></category>
		<category><![CDATA[Purchasing power]]></category>
		<category><![CDATA[women]]></category>

		<guid isPermaLink="false">http://shopmarketingtips.com/?p=93</guid>
		<description><![CDATA[Women purchase 52% of all automotive service and repair - in some markets it's as high as 80%.]]></description>
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		<item>
		<title>Car Talk &#8216;Mechanics Files&#8217; Video</title>
		<link>http://shopmarketingtips.com/marketing/car-talk-mechanics-files-and-a-video/</link>
		<comments>http://shopmarketingtips.com/marketing/car-talk-mechanics-files-and-a-video/#comments</comments>
		<pubDate>Tue, 07 Jul 2009 21:46:11 +0000</pubDate>
		<dc:creator>Kenton Ross</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Popular]]></category>
		<category><![CDATA[Car Talk]]></category>
		<category><![CDATA[Mechanics Files]]></category>
		<category><![CDATA[NPR]]></category>
		<category><![CDATA[online database]]></category>

		<guid isPermaLink="false">http://shopmarketingtips.com/?p=37</guid>
		<description><![CDATA[Although the original article was the first article I wrote for the newsletter, (see original article HERE), this "tip" remains one of the simplest and most effective ways for great customers to find your shop online.
]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Margin of Error</title>
		<link>http://shopmarketingtips.com/marketing/margin-of-error/</link>
		<comments>http://shopmarketingtips.com/marketing/margin-of-error/#comments</comments>
		<pubDate>Tue, 02 Jun 2009 12:23:24 +0000</pubDate>
		<dc:creator>Kenton Ross</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[margin]]></category>
		<category><![CDATA[margin of error]]></category>
		<category><![CDATA[markup]]></category>
		<category><![CDATA[profit]]></category>
		<category><![CDATA[profit margin]]></category>

		<guid isPermaLink="false">http://shopmarketingtips.com/?p=71</guid>
		<description><![CDATA[An overall gross profit margin of 55% is not at all unreasonable with today's overhead... in fact, you would be hard pressed to survive the ups and downs of economic cycles with much less]]></description>
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		</item>
		<item>
		<title>Do You Have a &#8216;Killer&#8217; Marketing Strategy?</title>
		<link>http://shopmarketingtips.com/marketing/do-you-have-a-killer-marketing-strategy/</link>
		<comments>http://shopmarketingtips.com/marketing/do-you-have-a-killer-marketing-strategy/#comments</comments>
		<pubDate>Tue, 19 May 2009 15:34:58 +0000</pubDate>
		<dc:creator>Kenton Ross</dc:creator>
				<category><![CDATA[Best practices]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social trends]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://shopmarketingtips.com/?p=31</guid>
		<description><![CDATA[Under this marketing model, defining your market strategy is simple: decide who your ideal customer is. The Latin roots of the word 'de-cide' mean to 'cut away'... choosing who you want as customers and trimming away the rest.]]></description>
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